Adjective - A word that gives a description, narrating a story and providing a sustainable concept. It can be a visual adjective or an inner adjective.
Hong Kong based STUDIO ADJECTIVE is co-founded by Emily Ho and Wilson Lee. As a creative multidisciplinary and awards-winning design agency, ADJECTIVE insists to design with strategies that focus on connections with human, community and the city. Thus, creating the project with a unique adjective and enhance the project’s self-sustainability in the market. Recent projects include MATCHALI at IFC, MATCHALI K11, Furniture collaboration with Ishinomaki Lab 石卷工房, Tencent Doctorswork & NOC coffee - Gough St & Sai Ying Pun.
By the way, we are a running team !
OBJECTIVE HONG KONG
Objective Hong Kong is lifestyle shop of Studio Adjective which aimed to provide a "worry-free" online & offline destination for locals and travellers to choose quality lifestyle and home products without compromising on style, meanwhile to show how just a simple change through a mindful purchase can make a simple and meaningful life.
We carefully source products that convey a unique brand story and are good accompaniments to daily life from all over the world.
Objective Lifestyle Shop
Founder & Design Director
As the Design Director and Co-founder at Studio Adjective, Wilson spearheads a vast array of spatial and object designs. His design approach orients around weaving simple design strategy and sophistication together and communicating with his succinct design language to narrate a good story. He anchors his design to cultivate genuine connections among people, space, and objects.
Born and educated in the architectural design field in Hong Kong, after graduating from the study, Wilson worked in the award-winning EDGE Design Institute on a considerable amount of concept-driven projects. In 2016, he co- founded Studio Adjective with his partner Emily Ho and further extended their vision in founding Objective Lifestyle Shop to introduce storytelling homeware products and object selections from around the world in 2019.
Founder & Marketing Director
Emily is the marketing & PR director of Studio Adjective and founder of Objective Lifestyle HK. After graduated in Australia with Communication & Marketing background, Emily has worked for years in marketing, PR field, she focus to deliver a complete strategy for a project in terms of branding and marketing ideas, in coherent with the spatial design. She believes every spatial/brand design should deliver it's own unique story to people.
She started her lifestyle shop Objective in 2019, which aimed to provide a "worry-free" online & offline destination for locals and travellers to choose quality lifestyle and homeware products without compromising on style, meanwhile to show how just a simple change through a mindful purchase can make a simple and meaningful life.
Exclusive brands and design products include: Ishinomaki Lab 石卷工房 (Japan) , AOIRO air design (Germany & Kyoto) , A4 Tumi-isi (Japan) and Peter Slight ceramic (England) , Ghostware (Australia) etc.